Website Redesign Checklist: How to Assess Your Readiness
May 7, 2025
by
fseewald
Most redesigns fix one problem and reveal five more. Before you dive in, here’s how to step back, …
Make Your Redesign More Impactful: Align UX With Business Goals
May 1, 2025
by
fseewald
You want to redesign your website or product – and one of your goals is to improve the …
Good Traffic, Poor Conversions? The Problem Isn’t Always Your Website
April 25, 2025
by
fseewald
You’ve launched your new website. Traffic’s rolling in, and it looks great. But conversions? Not so much. So, …
Why You Should Start Your Design With Clarity
April 11, 2025
by
fseewald
Discover why UX clarity is the key to smarter design decisions—and how it helps teams align, prioritize, and …
The WOOP Method: Create better product and project goals
September 2, 2020
by
fseewald
As a business owner or product manager, you need to be able to share your vision: the more …
How to craft better problem statements for your design project
August 13, 2020
by
fseewald
Think about your last design project and the problem you were trying to solve: how much time did …