Make Your Redesign More Impactful: Align UX With Business Goals
May 1, 2025
by
fseewald
You want to redesign your website or product – and one of your goals is to improve the …
Good Traffic, Poor Conversions? The Problem Isn’t Always Your Website
April 25, 2025
by
fseewald
You’ve launched your new website. Traffic’s rolling in, and it looks great. But conversions? Not so much. So, …
How to Improve Your B2B2C Product Strategy
April 3, 2025
by
fseewald
When I work with B2B2C companies, one pattern comes up again and again: they’re designing for the wrong …
SWOT analysis for product design: How to make strategic design decisions
January 25, 2024
by
fseewald
You might have heard about SWOT analysis in a business context — but have you ever tried to use it …
How to improve your product roadmaps with UX Design
December 16, 2020
by
fseewald
What are roadmaps in product design? A roadmap is a navigation tool: it helps you to get to …
The WOOP Method: Create better product and project goals
September 2, 2020
by
fseewald
As a business owner or product manager, you need to be able to share your vision: the more …