design culture
journey map
I was lucky enough to participate in one of Sara Wachter-Bottcher’s amazing content strategy workshops and found new inspiration. It got me particularly thinking about my current usage of user journey maps and the problems I encounter with them. Journey maps are a great tool to think about the big picture (what is the main user goal, where...
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Lynne Waldera, working as an organizational consultant in SF, gave a great presentation about culture building in organizations, especially in organizations that want to improve the customer experience. Her tipps are: Design principles: Define the values you want your culture to have Casting: Be specific about the type of personalities you want to hire (the...
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