By

fseewald
A new project, a new client, a new opportunity. It’s a new beginning – and part of it is to learn each other’s language. Once upon a time… It seems so simple in the beginning. Here is a typical situation I am facing over and over again: A client calls me and is looking for...
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…or how to avoid scope creep and manage your wireframe work Ever fell in the wireframe scope creep trap? You are starting your work on the wireframes – and during the review cycles your client comes up with more and more requirements or new ideas for features. And some of it is part of the...
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Part of every business life: meetings! Meetings can be fun and productive, meetings can also be frustrating and annoying. They can feel like a waste of time – or they can feel like great teamwork and a successful step towards your project goal. What makes the difference? As a freelancer I step into this trap over...
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Yay, my first blogpost for toptal is online: Read more about the value of user research on the toptal blog.
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I just finished a 6 weeks training for social entrepreneurship in India, organized by the amazing crew of SocialStarters. I applied for this training to get my freelancer career to the next level: I wanted to learn more about the business mindset and gain new ideas for how to focus on projects with a social-beneficial impact....
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journey map
I was lucky enough to participate in one of Sara Wachter-Bottcher’s amazing content strategy workshops and found new inspiration. It got me particularly thinking about my current usage of user journey maps and the problems I encounter with them. Journey maps are a great tool to think about the big picture (what is the main user goal, where...
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Cognitive Bias
Doing user research can be eye-opening and helpful for any decision making. More and more companies acknowledge the value of user research and usability testing is becoming part of the product development process. With online tools like usertesting.com or loop11.com it is easy for everyone nowadays to set up a test. So everyone can become a user...
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In my job there is the ongoing discussion about agile development and how to integrate UX. What is the bigger idea, what is the excitement about? There is the vision of a flexible team, that works more effectively, faster, more iterative and more efficiently in an “agile” environment. This discussion made me reflect again on...
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Collaborative Waterfall
Agile is one of these magical words in our days. It’s like a promise that by using an “agile method” everything will be faster, cheaper and definitely more innovative. The project managers that I heard talking about Agile made it always sound like paradise: everybody is working together, the process is very flexible, the client...
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My fascination for soccer as a naive I don’t know that much about soccer, the details, the tactics and the players – but I enjoy watching the game. Mostly the big ones as this is a whole experience: people are coming together to watch the game, the media is talking about it, it’s a big event....
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My Blog

My collection of learnings as a UX designer: tips on methods, on collaboration and on handling projects.

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